Luxury Real Estate

By Robert Lockard

A while ago I stepped back from writing about luxury real estate to discuss a terribly destructive force that threatens to destroy families and make people miserable: debt. I would like to discuss something that I find to be just as dangerous as addiction to debt – the illogically high cost of earning a college degree.

I read a potentially explosive story on CNN yesterday about a bubble in the cost of higher education that makes the real-estate bubble or the tech crash in 2000 look tame in comparison.

I’d like to start by talking about my experience in college. When I attended college not too long ago, tuition and book costs were already getting out of hand, although they were manageable. I attended a community college in Washington state for my first two years to obtain my Associate’s degree. I had hoped to transfer to the University of Washington to complete my Bachelor of Arts in Communications, but the cost was prohibitive and, even though I graduated with honors and on the Dean’s list, I still had to wait a long time to enter that college.

Instead, I decided to accept a scholarship at Brigham Young University in Provo, Utah and that turned out to be a very smart decision. In addition to the positive environment that beautiful campus offered, the cost of attending there was relatively low compared to my other options and I was able to pay for my entire education without going into hardly any debt. I am one of nine children, and my parents wisely told me that I would have to find a way to pay for my education by myself. Through a great deal of hard work and tight budgeting, I made it through without having to burden my family members.

During my time in college, I kept my mind focused on why I was there. I wasn’t there to waste time or take frivolous classes; I was there to finish my degree as quickly and as meaningfully as possible so that I could put my skills to use. I am grateful for the opportunities my college degree has opened for me. However, education costs are rising so fast that there might not be much reason for people to attend college in the future.

I would probably be sympathetic to colleges if the reason for the rise in education costs was because they were improving their education techniques or doing other things that would warrant such cost increases. But the truth is that this is not the case. Many colleges are increasing tuition costs for no other reason than because they want more students to apply. It seems to defy logic, but it’s true. Colleges appear to be playing a game that they will eventually lose. When they raise prices, people assume that they must have done so because they are more prestigious or offer better learning opportunities and so the colleges usually receive an increase in applications. This pattern cannot last forever.


Education is extremely important. It allows people to rise from humble circumstances and it also helps them make informed decisions about where they want to go in life. By making education worthless, colleges are doing a great disservice to their students. By worthless, I mean that the cost far exceeds the rewards. Greater cost does not always mean greater return on investment.

Increases in healthcare, energy and real-estate costs don’t even come close to touching the rise in education costs, as you can see in the graph in the CNN article. Knowledge is power, and if the cost of education becomes so high that that the benefits of earning it become small in comparison then we will be in big trouble. I am not suggesting that college degrees be easier to obtain or that unqualified people should receive an education without working hard. I am suggesting that colleges are in danger. They spend much of their increasing amount of money on frivolous amenities that do not improve their educational services or make their students’ diplomas any more valuable. Posh restaurants, nicer dorms and other foolish perks are unimportant for students who are simply hoping to receive the education they need to progress in life.

At some point people are going to realize that an education is not worth living under such an extreme amount of debt to obtain. When that day comes and colleges must cut their tuitions drastically, many cherished institutions will most certainly be unable to cope with this dramatic shift and they will come crashing down. Destroyed by their own pride and haughtiness. They will discover that they have spent their money on things that have no value and they are unable to offer students what they promised: an honest education.

I dislike focusing on something so negative as this, but I think it deserves special attention. Thank you very much for your comments. Feel free to let me know what you think of the state of higher education.


Editor’s Note:
Robert Lockard is the Public Relations & Media Specialist with LuxuryRealEstate.com. I am Robert. I create all of Luxury Real Estate’s newsletters, write the editorials in LuxuryRealEstate.com Magazine and much more. I apologize again for sounding so negative. I am a very hopeful person and I trust that things will turn out right in the end. The photo of the bleeding wallet is from www.flickr.com/photos/adobemac/161319144 and it is the copyright of adobemac. The photo of the door is from www.flickr.com/photos/ben-zvan-photography/468487548 and it is the copyright of Ben Zvan.

By Aaron Wheeler
From his blog: Up, Down, Sideways – Which Way Is The San Francisco Bay Area Market Going?


As a part of being Real Estate 3.0, I talk about Wall Street financial sophistication. I love numbers and statistics, and it is important to keep them in mind when evaluating any opportunity.

I’m happy to make available the research that I use to stay on top of market conditions here in the San Francisco Bay Area and in Las Vegas too.

If you go to my research widget by clicking here and letting me know which areas you are interested in, you will receive a weekly executive summary report for almost any city in the area, from San Francisco to Pebble Beach and everything in between (Interested in Las Vegas instead? Email me with information on the areas you are interested in and I’ll send you a current report right away). Each report is loaded with vital statistics showing price trends, inventory and the unique market action index that gauges whether we are favoring a buyer’s or seller’s market. (Generally, index values above 30 favor the seller.)

If you like what you see and would like to become a client, I will upgrade you the full report, which will go into depth as to what makes each market area tick.


Editor’s Note:
Aaron Wheeler is the President and Managing Broker of Oakville Properties in the San Francisco Bay Area. You can find additional great blog entries like this at the Oakville Properties Blog. Oakville Properties is a member of Luxury Real Estate. This blog entry can also be found on the Luxury Lounge, for those of you LuxuryRealEstate.com members who have accepted the invitation to join that new networking group. Research is key to finding the right opportunities at the right time. Aaron is an awesome resource for buyers and sellers in the San Francisco and Las Vegas luxury home markets. I definitely recommend taking his advice and contacting him to gain all the knowledge you can from him.

By Brian Langhorst

Photosynth is one of the latest projects from Microsoft to come out of their Live Labs group and development business.

This unique program will take photos that you specify from your camera or computer desktop and find the similarities in each photo and create a visual presentation piecing these photos together. It might be hard to see what the big deal is based on this short description, but I encourage you to visit the Photosynth site and you will better understand just how fascinating this new tool is.

I feel this tool will be great for luxury real estate agent and brokerages. How many times have homebuyers or sellers commented that photos do not properly capture a unique or special high-end listing? This new tool from Microsoft could be a great way to create more eye-catching presentations to allow potential buyers to see the luxury property in its true form.

Our team here will be sure to continue to present our members with the most innovative tools and opportunities, such as Photosynth, for their business.

I look forward to hearing your thoughts and feedback on this new tool!


Editor’s Note:
Brian Langhorst is LuxuryRealEstate.com’s Membership Manager. He meets members’ unique needs through the dynamic services LuxuryRealEstate.com provides. It seems like there are endless possibilities and new technologies being created all the time. It will be very exciting to keep an eye on this Photosynth program and other innovative Web tools coming out. Thanks for the heads-up, Brian! The photo above is from www.flickr.com/photos/tommybart2000/2688931093 and it is the copyright of Thomas Barthelet.

By Robert Lockard

Nick Antonicello, Director of Sales for Unique Homes, pointed out an interesting story to me last week in the Los Angeles Times Blog. You might have already heard about it, but I just want to put in my two cents about the whole affair.

Peter Viles, Senior Producer for Real Estate at LATimes.com, wrote in his blog entry that Donald Trump, possibly the best-known real-estate developer in the world, is seeking to buy Ed McMahon’s mansion to save him from foreclosure.

In an even more bizarre turn of events, Mr. Trump now might be having some competition for buying Mr. McMahon’s luxury home. That’s according to a new blog post today by Ann Brenoff, author of the Los Angeles Times’ weekly “Hot Property” feature.

As Mr. Spock would say, “Fascinating.”

To be honest, I’m not sure what to make of this story. I mean, Mr. McMahon certainly seems like a good man who simply let his finances get out of control until he went from delivering oversized million-dollar checks to being unable to pay for his multimillion-dollar luxury property. His story just seems remarkable and bitterly ironic.

Since he went public with his mortgage troubles, it appears that Mr. McMahon will now be able to make it through this difficult experience fairly well. Competing offers on a house that’s about to be short sold is pretty impressive, I think.

I guess, in the end, my point is: Is this justice? I mean, not everyone can be helped like this. Is Ed McMahon’s celebrity status the main reason why he is receiving this attention and assistance? I’m uncertain of the answer to these questions. I hate to see anyone suffer, but is some suffering just while other suffering should be alleviated, and how do we judge that?

I believe that life is generally good, although it is difficult and filled with perils. Mr. McMahon seems to have had a very good life, gaining much more success and fame than most people will ever know. I feel bad that he is facing failure near the end of his life, but perhaps that is a lesson he needed to learn. I am sure we all must face failure and seek to succeed afterwards. Hopefully we will learn to be better people in the process.


Editor’s Note:
Robert Lockard is the Public Relations & Media Specialist with LuxuryRealEstate.com. I am Robert. I create all of Luxury Real Estate’s newsletters, write the editorials in LuxuryRealEstate.com Magazine and much more. I was really tempted to call this blog entry “Wake up with the King” Luckily, I refrained. You can share your blog entries on the Luxury Real Estate Blog by emailing them to me. By the way, ordinarily I would link to the two blog entries above via their TrackBack links, but they don’t appear to be working, so I just used their regular links. The photo of Mr. Spock is from www.flickr.com/photos/cultureculte/2306916969 and it is the copyright of culture.culte.

By Michael Marquette
From his blog: Luxury Homes Fail to Sell at Auction

It has always astonished me how many real estate agents advise everyone they meet to auction their home home. In Regional cities like Newcastle this happens all too often with the inevitable result of the property passing in, and in most cases not even receiving one bid from a potential buyer.

The process is horrendous for vendors who quite often have their hopes set high only to have them come crashing down on auction day. Potential purchasers use the fact that the property passed in to show that there is little if any interest in the home and accordingly offer much less for the property or just wait for the price to continue falling in the hope of snapping it up for a bargain price.

This is even truer when looking at luxury homes in sort after suburbs in Newcastle like The Hill, Bar Beach and Merewether. Twenty-seven homes were put to auction in the Hunter yesterday with only eight selling, for a clearance rate of just 30 percent. Even more interesting is that the highest price paid for a property sold at auction yesterday was just $452,000!

It is more important than ever to choose an agent with the experience, qualifications and knowledge of the luxury market when selling your home. The one-size-fits-all approach simply doesn’t work when selling luxury properties and is even more important when selling property in Regional cities.


Editor’s Note:
Michael Marquette is the co-Founder and Director of Marquette Turner Luxury Homes in East Sydney, New South Wales, Australia. Founded on Australia Day 2007 by Marquette and Simon Turner, Marquette Turner is a property consultancy company covering the Australian states of New South Wales and Victoria. Marquette has a background in medicine and a large retail and wholesale business. Very interesting. An inexperienced real-estate agent might not know the best way to sell a home in the current market, so it’s important to choose wisely. Otherwise, buyers might not bother to pay attention to sellers’ efforts. The photo above is from www.flickr.com/photos/rickmccharles/2269842297 and it is the copyright of Rick McCharles.

By Andrew Harper

Many people have a list of places they’d like to visit before they move on to the next world; here are a few American suggestions of my own.

For conversation’s sake, I have avoided the obvious targets, but a stroll across the Golden Gate Bridge or a trip up the Empire State Building is still definitely worth it.

Though we are lucky to live in a beautiful country, I have focused on smaller, man-made locales, simply because a catalog of pretty American places could stretch on forever.

This list is admittedly subjective, but it comes from 30 years of professional wandering. Some places are more well-known than others, but all share a sense of tranquility and wonder.

And since I review small boutique hotels for a living, I have included nearby recommended places to stay. Happy travels!

Madison Valley, Montana

Montana’s Madison Valley, which runs between the Madison and Gallatin ranges down to West Yellowstone, is magnificent Lewis and Clark territory. This is unspoiled land, vast and uncompromising – everything you hope Big Sky Country will look like. Harper Recommended Hotel: The Lodge at Sun Ranch.

San Francisco de Asis Church, Ranchos de Taos

Famously painted by Georgia O’Keefe and described by her as “one of the most beautiful buildings left in the United States by the early Spaniards,” this handsome adobe mission a few miles outside of Taos Pueblo yokes together a staggering five centuries of American history. Harper Recommended Hotel: Casa de las Chimeneas, Taos.

Whaling Museum, Nantucket

At its whaling peak during the first half of the 19th century, the small island of Nantucket had 88 ships scattered across the oceans. The Whaling Museum is wonderfully evocative of this era (plenty of scrimshaw and rusty harpoons), and out-of-season Nantucket Town, with its Greek Revival mansions and cobblestone streets, is equally enchanting. Harper Recommended Hotel: The Wauwinet.

Battery District, Charleston

The historic Battery District of Charleston, South Carolina, home to dozens of stately antebellum mansions, is one of the prettiest American neighborhoods I’ve ever explored. Follow the promenade along the shores of the Charleston peninsula; Fort Sumter, where the first shots of the Civil War were fired, sits broodingly across the Cooper River. Harper Recommended Hotel: Planters Inn.

Isabella Stewart Gardner Museum, Boston

Housed in a charming Venetian-style palazzo, this gem of a gallery displays works by Rembrandt, Michelangelo, Whistler and Sargent. It’s small enough to tour in an hour or so, and you can spend the rest of your time enjoying the sunny, flower-filled courtyard. And if your name happens to be Isabella, you get in free. Harper Recommended Hotel: XV Beacon.

The Four Seasons Restaurant, New York

If you had to choose only one restaurant in New York City to visit, the Four Seasons Restaurant would be the one. The city’s prettiest dining room was designed by architects Mies van der Rohe and Philip Johnson, and astutely hasn’t been touched since its introduction in 1959. The Pool Room is a study in muted sophistication, despite some of the outsized egos at the tables. Harper Recommended Hotel: The Lowell.

The Rothko Chapel, Houston

This small, non-denominational chapel located just off the Menil gallery in Houston’s Museum District seems unassuming at first, but spend some time surrounded by the 14 mysterious paintings by Mark Rothko, and it may start sinking into your skin. Harper Recommended Hotel: St. Regis.

The Huntington Gardens, San Marino, California

Mr. Huntington did quite well in railroads, and he’s left us with a wonderful afternoon escape just outside of Los Angeles. After admiring some of the spoils of his industry – a Gutenberg Bible, a Shakespeare folio, Thomas Gainsborough’s “The Blue Boy” – venture out into the superb botanical gardens, home to dozens of unique environments: an almost eerily authentic Japanese garden, a lily pond straight out of a Monet painting, and an entrancing collection of cacti. Harper Recommended Hotel: Hotel Bel-Air.

Robie House (Frank Lloyd Wright), Chicago

The Robie House, the world’s first modern home, was designed in 1908 by architect Frank Lloyd Wright, and still seems startlingly contemporary 100 years later; with its broad horizontal lines and sleek art glass windows, it looks like a modernist yacht. Wright himself showed up to protest the planned demolition of the house (it was to be replaced by a seminary dormitory) at the ripe old age of 90. Harper Recommended Hotel: Four Seasons.

The Oregon Coast

Highway 101 along the Oregon Coast swerves through 360 miles of jagged cliffs, rocky outcrops, sweeping dunes and temperate rain forests. The coastline lacks deep harbors, so there are no large cities here – just old logging towns, fishing villages and the occasional artist colony. And the entire coast is public land, which makes for excellent picnic opportunities in rugged and remote spaces. Harper Recommended Hotel: The Stephanie Inn, Cannon Beach.


Editor’s Note:
For more information on this company, contact Margaret Temple, the Business Development Manager at Andrew Harper in Austin, Texas. Andrew Harper is an exclusive partner with Luxury Real Estate. This is some great advice for travelers seeking great deals. For more than a quarter century, Andrew Harper has explored the world as an incognito traveler. Always paying his own way, his unbiased reviews of the finest hotels, villas, yachts, restaurants and culturally authentic travel experiences are legendary. Through a variety of media, complemented by highly personalized travel planning services, members of Andrew Harper’s luxury travel club enjoy the resources to dream, plan and realize an unparalleled level of globetrotting. This blog entry is chock full of great information, just like Andrew Harper’s previous blog entry. Be sure to keep checking back at the Luxury Real Estate Blog for scoops like this!

By Robert Lockard

There are so many fun one-liners I could use to sum up this story, it’s hard to pick just one. I’ll go ahead and try this one: Elvis has left the building, and now that building can be yours! Yeah, that’ll work.

Elvis Presley’s “Graceland West” estate in Palm Springs, Calif. is now for sale. Talk about a house with some history, this two-acre estate, nestled in the foothills of the San Jacinto Mountains, is where Elvis (the king of Rock and Roll) lived for almost eight years, recorded eight songs in the living room in 1973 and spent his last birthday. He died on Aug. 16, 1977 at the age of 42.

The seller of the estate is being represented by Honey Brooks of Pacific Union GMAC Real Estate, a member of Luxury Real Estate in the San Francisco Bay Area. If you’d like more information about this historic luxury property, email Honey Brooks or call her at 415.435.2585. You can also read much more about this property in a news release by Karen Monroe on LuxuryRealEstate.com.

By the way, whenever I think of Elvis Presley, the first thing that comes into my mind is the scene from “Top Secret” (1984), one of the funniest movies I’ve ever seen, where Val Kilmer sings his hilarious rendition of Elvis’ famous song “Are you Lonesome Tonight?” Thanks to the magic of YouTube, you can watch Val Kilmer’s version and Elvis’ original below. Toward the end of his parody of the song, Val Kilmer sings so well that it’s hard to distinguish him from the king!






Editor’s Note:
Robert Lockard is the Public Relations & Media Specialist with LuxuryRealEstate.com. I am Robert. I create all of Luxury Real Estate’s newsletters, write the editorials in LuxuryRealEstate.com Magazine and much more. I was really tempted to call this blog entry “Wake up with the King” Luckily, I refrained. You can share your blog entries on the Luxury Real Estate Blog by emailing them to me. The Elvis Presley portrait is from www.flickr.com/photos/bootbearwdc/2491351807 and it is the copyright of dbking.

By Jean-Yves Piton

While luxury properties are part of the conspicuous consumption group, unlike several other goods, their proposed premium prices are not a function of the premium brands they are attached to. Instead, factors such as location, amenities, space, architecture and historical value justify their premium prices around the world.

So, what type of luxury homes would you acquire in major metropolitan cites worldwide for $1 million USD in 2008?

According to “What $1 Million Buys in Homes Worldwide” by Matt Woosley, Friday, January 11, 2008, provided by Forbes.com, in New York, you can expect a 647-square-foot Turtle Bay condo with 45-square-foot balcony, white oak floors, and 11-and-a-half-foot ceilings. In London, you can purchase a one-bedroom, one-bathroom flat in Primrose Gardens. In Hong Kong, you can acquire a three-bedroom, 825-square-foot apartment in a high-rise between the residential areas of Aberdeen and Pokfulam.

While $1 million USD grants an invitation to the millionaire's club, it clearly does not buy the most spacious and astonishing luxury property in most top metropolitan cities worldwide in 2008. Based on the figures discussed earlier, such properties might just work as a pied-a-terre during a business trip or a short vacation.



This also explains why more buyers are currently opting for luxury fractional ownership, the trend ahead. This being said, keep in mind that this rapidly increasing trend applies to everything luxury in 2008 (from designer handbags to the finest properties).

So, how do you market a luxury fractional property? Evidently, it is easy to assume the same way you would promote a luxurious property. Partly due to the traditional premium variables like location, amenities, space, architecture and historical value. Also, though a fractional ownership, you could insist on the long-term investment, just as for any other luxurious property.

Nevertheless, there is another element, which must not be omitted to successfully advertise a luxury fractional property. That is promoting the dream to potential buyers and investors. There must be a fine balance of both emotional and rational communications to connect potential buyers to the properties through careful advertising. Where the rational communication focuses on owning a luxurious property (one of a kind), promoting the dream (the emotional communication) helps foster a sense of emotional connection (a state of being and/or sense of being).


Editor’s Note:
Jean-Yves Piton is the Global Services Membership Manager for LuxuryRealEstate.com. He assists Bente Madtsen, the Director of Global Services, in expanding the LuxuryRealEstate.com brand into even more countries around the world. Fractional ownership is a great tool for vacationers and other people looking for flexibility and great investment opportunities. I actually wrote an editorial on Private Residence Clubs, also known as fractionals, in the spring 2008 issue of LuxuryRealEstate.com Magazine. Check it out! The photos of the front and back of the “$1 million” bill are the copyright of Simon Davison.

By Robert Lockard

Jim Walberg, the co-Owner/Broker of The Bay Area Team in San Francisco, told me something really cool a few days ago. He said, “Bloggers are the most open and sharing community I have found on the Internet. They want every blogger to win!” I have definitely found that to be true.

As a blogger, I often find myself learning a great deal about what is effective and what is not from other bloggers with more experience than me. I have received a lot of positive feedback and support in my blogging from Eric Kodner, a luxury homes Broker with Wayzata Lakes Realty and Madeline Island Realty. Eric is an awesome blogger, and he has more than 110,000 points on ActiveRain.

In addition, I just did a simple search on ActiveRain for “blog tip” and I found a whole bunch of great ideas for improving my own blog posts. I particularly like Ronnie Roach’s Blog Tip of the Week. He confirmed my suspicion that I should use a different term than “blog” to describe each post I write. Another great resource is the Daily Blog Tips Web site.

There are many other examples out there, but these show how helpful and open the blogging community is. Jim is right! He’s been blogging for two years and he currently has two blogs, one called Caribbean Islands Realty and another called East Bay Real Estate. He also contributes many of his blog posts to the Luxury Real Estate Blog, which I appreciate very much.

I appreciate all the people who take the time to let me know when they agree with what I write and those who share their disagreements, too. Feedback is very helpful, and bloggers are often happy to give it. In fact, I hope you feel free to let me know if you think I’m a little naïve on this topic or to share your own experiences with helping fellow bloggers or receiving help from them.

By the way, Jim shared this quote with me as I was writing a news release about his upcoming presentation at the 13^th Annual Luxury Real Estate Fall Conference on effective blog strategies and tactics and the positive effects that can come from blogging. This event will be in Philadelphia on October 11-14, 2008 and you're welcome to attend.


Editor’s Note:
Robert Lockard is the Public Relations & Media Specialist with LuxuryRealEstate.com. I am Robert. I create all of Luxury Real Estate’s newsletters, write the editorials in LuxuryRealEstate.com Magazine and much more. You can share your blog entries on the Luxury Real Estate Blog by emailing them to me. Thank you very much! The photo of Rosie the Blogger is from www.flickr.com/photos/notionscapital/2493066577 and it is the copyright of Mike Licht, NotionsCapital.com.

By Janice Ridge

An historic luxury home has come on the market in Piedmont, Calif., USA. Listed at $3.5 million by Prudential California Realty Fine Homes Specialist and Top-Producing Broker Vickie Robinson, the house is the very oldest house built in the community of Piedmont. It’s located in an enclave of homes in the Oakland Hills known for its excellent public school system, its small-town atmosphere, low crime rate and desirable views of the entire Bay Area.

How old is old? Well that depends. In Piedmont, that is 130 years old or 130 years new, depending on your perspective. Built in 1878, the home is old by Bay Area standards, where the average “older” home was built in the 1920s. This is a vintage luxury home that needs a lot of TLC, so for the price, what you get is a historically significant property in a central Piedmont location with all the amenities that Piedmont has to offer. What you don’t get is a remodeled kitchen and bathrooms!

For more information on this little piece of Piedmont history, contact Vickie Robinson at vickie.robinson at prurealty.com or call her at 510-703-8207.


Editor’s Note:
As the Director of Membership & Relocation at LuxuryRealEstate.com, and herself a licensed REALTOR®, Janice Ridge is devoted to coordinating the efforts of all of the LuxuryRealEstate.com membership and Account Managers, so that each of our members is given superior service. This is a great luxury home for sale. Thanks for pointing it out, Janice! I’d like to know more about this home’s history, like who lived in it, what famous events it’s been through and things like that. Old things fascinate me.