Personal thoughts from within the Luxury Real Estate network
By Meghan Barry
I admit it, I’m nosey.
I have always been a frequenter of Open Houses, long before being employed with LuxuryRealEstate.com. I am certain there are many of you like me out there, because every time I attend an Open House in my neighborhood, I see the same sheepish faces of my neighbors.
I derive great inspiration from the homes I see. Many of the rooms in my house are painted colors I discovered at Open Houses (apparently you can paint a deep purple color called “Tannin” on the walls of a 1918 Dutch Colonial).
It is difficult to admit this among my fellow luxury real estate professionals, because many of you may think that “Open House Voyeurs” are a waste of your time. But I have heard that the best clients can often be the ones who are not intending to make a purchase. After all, impulse buys are usually a quick sell!
Editor’s Note:
Meghan Barry is the Executive Vice President of LuxuryRealEstate.com. She works closely with CEO John Brian Losh to organize a variety of Luxury Real Estate programs, events and services. I can second Meghan’s suggestions. Open Houses can definitely work to your advantage, even if you think that people are just coming in to compare your house to theirs. Many “Open House Voyeurs” have family members seeking a house just like yours. Referrals can be well worth the effort. By the way, the Summer 2007 issue of LuxuryRealEstate.com Magazine has an editorial on Open Houses that I highly recommend.
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